Founder: Portia Chuchu
Entrepreneur & Founder
We design and produce handmade accessories and modern cultural wear
BUSINESS PRIOR TO PARTICIPATING ON CED
We were producing accessories and selling to colleagues, the business was not registered and had to no formality. I was spending more than I was selling the products for. We were also just producing accessories.
BUSINESS HIGHLIGHTS SINCE ENROLLING ON CED
The business is now registered and formalised. We won the third place for the pitch competition of TUT Entrepreneurship week of 2018. We also won first place pitch competition for THUD – Hook up dinner.
In 2019 we won the 2nd place pitch competition amongst 67 CEO’s.
We have introduced a wide variety of products which cater to different market segments, we now sell to low income earners, middle class and upper class.
The brand is more recognised than before.
POSITIVE BUSINESS OUTCOMES ATTRIBUTED TO CED PARTICIPATION
The business is now registered and formalised. We now have a clear strategy, systems and a solid pricing model enabling the business to work towards making profit and growing.
ASPIRATIONS FOR THE BUSINESS
The next phase of the business will be acquire manufacturing premises and employ 5 manufacturing staff to meet the increasing demand. e the business will operate on its own premises
Omolemo Ankara Creations will be a well established South African based cultural and local fashion brand.
NEXT LEVEL FUNDING REQUIREMENT AND WHAT IS THE ANTICIPATED GROWTH OF THE BUSINESS AT THIS NEXT LEVEL
I need 11 machines, 5 sewing machines and 5 overlockers, Die cutting machine and 1 embroidery machine. 100m2 factory space and employ at total of 10 people. I expect to generate R480 000 in the 1st 12 months during this expansion.