Founder: Isabella Twala
Entrepreneur & Founder
We are active in the Agro Food Processing Sector We currently produce Okra juice, Okra is well known as Lady Finger in Asian countries and Delela Mandande in SADC countries. We cater for vegans, health conscious people and all age groups.
BUSINESS PRIOR TO PARTICIPATING ON CED
I left the corporate world having a passion in Agriculture as I grew up in a farming background. My vision to start Agricultural farming came into being in 2015 and has evolved when VEISA Trading Enterprise founded in 2019 as a specialist Agro Food Processor.
BUSINESS HIGHLIGHTS SINCE ENROLLING ON CED
The business is now registered, formalised and focussed. The coaching and mentorship that I received has moulded me, redefined my purpose and goals and has given me the essence of my core business. Since focussing my business my Ocra product had grown from strength to strength with an ever increasing customer base.
POSITIVE BUSINESS OUTCOMES ATTRIBUTED TO CED PARTICIPATION
I now better understand my business model and has become highly focused toward establishing and growing a profitable and sustainable business. Through a better understanding of business finance and operations my energy is now channelled to growth and profitability.
ASPIRATIONS FOR THE BUSINESS
The next phase of the business will be acquire manufacturing premises and equipment to meet the increasing demand and ultimately for the business to operate in its own premises. It is an aim of the business to expand and create employment in addition to providing products that improve health.
NEXT LEVEL FUNDING REQUIREMENT AND WHAT IS THE ANTICIPATED GROWTH OF THE BUSINESS AT THIS NEXT LEVEL
Having now tested the business model, the product and the market this business is ready to progress to the next level. We seek funding for industrial manufacturing machines and equipment to increase volume and manufacturing efficiency.