Founder: Esther Shirinda
Entrepreneur

BUSINESS ACTIVITY

Greater Soshanguve Agriculture are crop farming of Swiss chard spinach, beetroot, green beans, mustard spinach and okra.

BUSINESS PRIOR TO PARTICIPATING ON CED

The business wasn’t in a good position before participating in CED program as we lacked some entrepreneurial skills, but as time goes we started to have clear direction in knowing and understanding personal finances and business finances ,the importance of knowing your customers segment based in the industry. We are able to identify some expenses that were not considered such as shareholders loan account.

BUSINESS HIGHLIGHTS SINCE ENROLLING ON CED

Since enrolling on CED program, we are able to identify some the Revenue streams that we never thought about, know and understand how much does a Director contribute towards the business in terms of money and time .There are improvements in planning as the business was doing things without checking the final outcome in terms of seasons as it was affecting the business in a negative way.

POSITIVE BUSINESS OUTCOMES ATTRIBUTED TO CED PARTICIPATION

The coaching and Mentorship received from Tshwane University of Technology, supported me with knowledge and understanding in business as they are experts in the field. It is the program that every entrepreneur needs, it prepares and helps entrepreneurs to know and understand their business plan and to set up their businesses in an organised and functioning way. We are now able to plan our crops, our markets and enabled our production and supply.

ASPIRATIONS FOR THE BUSINESS

Aspiration for the business is to have our own 20 hectares of land and have enough resources to can produce and compete in commercial markets, as the business is intending to venture into Agro-processing in the future.

NEXT LEVEL FUNDING REQUIREMENT AND WHAT IS THE ANTICIPATED GROWTH OF THE BUSINESS AT THIS NEXT LEVEL

Funding requirements include; Fencing, Irrigation system, Tunnels or green house structures and Removable containers.
Anticipated growth of the business at the next level , as we are working in a hectare the total revenue will be R125080, so if we can have the irrigation system to cover the whole 2hacter the total revenue will double or more.